“Forgotten Hollywood”- TCM and Disney are Teaming Up…

Posted on November 28, 2014 by raideoman1 | No Comments

Manny P. here…

Adco-master180    Turner Classic Movies is joining with two divisions of the Walt Disney Company for an agreement that underlines how media giants are increasingly collaborating on content-marketing efforts. TCM will help the Walt Disney Parks and Resorts division make changes to the Great Movie Ride, a long-running attraction at the Hollywood Studios section of Disney World in Orlando, Florida. In return, TCM will receive Presented by on-site credits at the attraction on posters, banners, display windows, marquees, and the like, which will also display the TCM logo.

   The changes for the Disney World ride are scheduled to be introduced in the first quarter of 2015. Among the new elements will be a video featuring Robert Osborne, the host who has been the face of TCM since the channel began operations in 1994; he will identify himself as from Turner Classic Movies.

   In the other part of the deal, Walt Disney Studios will provide TCM with vintage movies, cartoons, documentaries, and episodes of several television programs, such as  Disneyland and Walt Disney’s Wonderful World of Color for an evening of family programs on the channel called Treasures from the Disney Vault.

   It will be offered by TCM roughly four to five times a year. The initial block of Disney programming is scheduled to run from 8p on December 21st through 5:15a on December 22nd. Among the nine scheduled items from the Disney archives are Santa’s Workshop, a 1932 cartoon; The Disneyland Story, in which Walt Disney himself describes in 1954 plans for the park named Disneyland that he opened in Anaheim, CA, the following year; Davy Crockett, King of the Wild Frontier; and The Vanishing Prairie, a nature documentary.

   Someone needs to cue Tinker Bell

Until next time>                               “never forget”

This entry was posted on Friday, November 28th, 2014 at 1:28 am and is filed under Blog by Manny Pacheco. You can follow any comments to this post through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

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