Manny P. here…
Incentive Books is an online brochure which brings high quality books in bulk to the corporate world and non-profit organizations. As the middle-man in negotiating opportunistic deals between publishers and business, Incentive Books could potentially secure the success of one’s literary work.
Because I am self-published, I have made the singularly personal decision to allow Forgotten Hollywood Forgotten History to join the Incentive Books family. Of course, it was made clear to me by CEO Terry Roberts that not all books can qualify to be part of this enterprise. However, Roberts was confident my paperback exceeded quality expectations, and should do well in the gift-baskets of the corporate world, and as a throw-in on television infomercials.
According to their website:
Books comprise upwards of $1 billion of the $46 billion incentives marketplace. In a presentation at The Book Standard Summit in 2005, Nielson BookScan reported that 93% of the books sold via retail in 2004 actually sold less than 1000 copies! On the other hand, 55% of all books are sold outside of bookstores to what are called special markets. That includes book clubs, catalogs, gift stores, and corporations. Few authors and independent publisher understand the corporate incentives market. Even if they do, they can’t afford the overhead to dedicate resources to the idea.
For authors, our intention is to provide additional income and personal exposure by helping them put their books into the hands of more readers. Selling to the incentives market is totally compatible with any other marketing or distribution program (including bookstores). By building a track record of book sales, you open the door to other opportunities – traditional publishers, literary agents, etc.
Here is a link to their website:
In total sobriety, this could be the deal that brings Forgotten Hollywood Forgotten History to hundreds of thousand of readers around the world. At the end of the day, this might be the finest decision I have ever made in my career as an author.
Until next time> “never forget”